Inspiration
Every post you have saved, any network, any format: pulled in automatically by your Watchlist, or saved by hand. Studio, then Inspiration.
Where a saved post comes from
| Source | Meaning |
|---|---|
| Watchlist | Synced automatically from a channel you track |
| Search | Saved from a Find result |
| Extension | Saved by hand from the browser |
| Phone | Saved by hand from the mobile app |
| Manual | Added directly |
Outliers, not top posts
A post's outlier score is how far it beat its own channel's baseline, not how many views it got.
That is the useful measure. A 50,000 view video on a channel that normally does 5,000 tells you something worked. A 50,000 view video on a channel that normally does 500,000 tells you something failed. Raw view counts cannot distinguish those. A hand-saved post with no channel behind it has no baseline to compare against.
Sorting and filtering
Sort by newest saved (the default), outlier score, or by how fast something is rising over the last 7 days or the last 24 hours. Filter by channel, platform, format (video, carousel, image, text), minimum outlier score, date range, whether it has been analysed, and free text.
Rising today is where you catch something while it is still worth reacting to.
What you can do with one
| Action | Result |
|---|---|
| Fetch transcript | Pulls the transcript. Video only |
| Analyse | Breaks down why it worked |
| Turn into an idea | Adds it to your idea Library as is, no AI involved |
| Generate ideas | AI-mined content ideas from the analysis, into your idea Library |
| Generate hooks | AI-written hook variations, into Hooks |
| Save formula | Saves the hook's underlying structure as a reusable template, once it has been analysed |
| Write a script | Starts a script with this as reference |
| Draft a post | Writes a draft in your voice |
| Add to a collection | Files it in a collection |
Transcript status is none, fetched, or unavailable. Unavailable means the video has no captions to read.
A working loop
- Sort by rising today, filter to a decent minimum outlier score.
- Open anything that made you stop scrolling.
- Fetch the transcript, then Analyse.
- If the insight transfers to your audience, Generate ideas.
- Triage those in Planning like any other idea.
Ten minutes, a couple of times a week.
Do not copy
Analysis tells you why something worked: the structure, the hook, the promise. That transfers. The topic usually does not.
Ideas generated from a post are grounded in your persona and pillars, not in the source's subject, which is the point.
Breakout videos
The Dashboard surfaces posts crossing a velocity threshold, as a shortcut into this page for the ones that need looking at today.