Insights

Studio, then Reports, in the Research section of the sidebar. The sidebar item that leads there is labelled Watchlist, and Reports is the tab next to Accounts.

Two kinds of report, listed separately because they answer different questions.

Patterns

What the posts you saved have in common. Generated on demand, over your analysed saved posts.

Answers "what is actually working in my space right now", from evidence rather than opinion. The report has five parts: recurring hook patterns, title and first-line formulas, topics that keep showing up, notes on format, and recommendations for what to post next, written in your voice and tied to your pillars.

Save and analyse a decent number of posts in Inspiration first. A pattern report over three posts is three anecdotes, and Postlyra will not write one over fewer than three qualifying posts.

Which posts count:

• The post must be analysed.
• It must carry an outlier multiple at or above the report's minimum, which starts at 3. That multiple comes from the Chrome extension. A post saved by link or from the phone has none, so it never qualifies, whatever minimum you set.
• Leave Platform and Channel on All. Those two filters only match posts that came from a channel sync, so setting either one leaves out everything you saved.

Capped at 30 posts per report.

Performance

Your own numbers, one report per month. Generate one from the Monthly reports list whenever you want it, or switch on automatic write-ups under Settings, then Content, then Automatic AI actions, and one is written on the 1st of each month. Automatic write-ups are off by default.

Contains top posts by engagement, per-pillar averages, a weekly trend, and a few observations grounded in the actual figures.

It only covers platforms with metrics

Almost everything qualifies. LinkedIn and Google Business have no metrics driver in Postlyra, so posts on those two are absent from these reports. See Metrics.

The per-pillar breakdown is the part worth reading. It tells you which of your themes actually earns attention, which is hard to feel accurately and easy to measure.

Tagging drafts with a pillar is what makes it possible.

Also on this page

A performance digest of your last 30 days, from your synced metrics: totals, averages by pillar and by format, your top posts, and how this week compares with last.

It shows "no data yet" until enough has published and synced. Give it a month.

Reading them honestly

Small numbers are noise. One post outperforming by 3x in a month of 12 posts is not a pattern, it is one post.

Look at per-pillar averages over several months before you restructure your content around a finding. The monthly reports accumulate, which is what makes that possible.